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The Nutrient-wise Grocery App.

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Project Brief

2025

3rd Year - 3 Weeks​​​

Skills: Figma, Rapid Learning, adjusting to clients wants​

The grocery app that help you meet your target nutritional needs. By using the information from scanning grocery receipts, NOURI can recommend supplements, and provide recipes that align with your goals. NOURI provides knowledge at the fingertips of people who want to improve their  quality of life 

Challenge

Create a user-centered interface that simplifies a complex process or improves everyday decision-making. The goal was to explore how thoughtful interaction design can enhance usability, promote engagement, and provide clarity in areas where users often face friction or overwhelm. 

Opportunity

As consumers become increasingly health-conscious, there’s growing demand for personalized, actionable wellness tools that fit seamlessly into daily routines. There is a gap in the wellness app space that could be addressed by offering personalized nutrition guidance that’s both actionable and integrated into daily habits.

Wireframe

Once the user provides their health information, NOURI suggests three main target areas to focus on improving nutrition. If they do not align with the user’s main interests, they may swap them out for other focuses. 

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​Once the target areas are chosen, the goals tab tracks how far along you are to completing your weekly targets. For each target, there are two tabs suggesting different ways to achieve your goal. With Iron, for example, it provides food options high in Iron, as well as supplemental intake suggestions.​​

The scanning tab scans your receipt and immediately populates it into your recently bought section in the groceries list, to become an easy guide for grocery shopping in the future.


Lastly the health tab provides recipes that are specifically targeted to your nutritional goals, and provides information on the health benefits.

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User Insights

The persona of an athlete suffering from anemia was developed to create a framework for what the NOURI app might require.This user would seek info

on how to include iron in their diet, and ways to stay energized for peak physical performance.

The research process began with exploring what kinds of information are key to communicate to the user, including product expiry dates. Ideas surrounding hair and skin care products were investigated, as well as implementing a physical “activator” into a packaging design to measure expiry through time or change in PH. Later, I explored tailoring supplement strategies for individuals with specific needs, eg.pregnant, anemic, immunocompromised, etc. This sparked the idea to create an app that uses data from personal grocery receipts  to analyse nutritional intake and provide customized recommendations for supplements and recipes.

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Workflow Ideation

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